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Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

1) How do audiences generally watch music videos these days? In the modern day, audiences can watch music videos on platforms such as YouTube which is free to access.  2) What opportunities has the growth of digital technology and YouTube created for new music artists? It has made it easier for them to grab audiences attention and making themselves famous by uploading videos of them singing. However, with artists that are already in the music industry it could be argued that the growth of technology has dramatically led to a decrease in how much those artists get paid for their songs as most of the time, only audiences are benefited.  3) What is P2P and why did it cause huge problems for the music industry? P2P is where fans distribute artist's music amongst themselves illegally. It has caused huge problems for the music industry as audiences were getting music for free meaning artists weren't getting paid whilst their work was out there for everyone to listen to....

One Direction - History: Blog tasks

Industry 1) How were One Direction formed and how is this reflected in the music video for History? They were formed on X Factor as individual acts however Simon Cowell decided to join them together as one boy band. This helped form the music video as it highlights the "history" of One Direction from the beginning of their auditions. 2) What is vertical integration? You may need to check your book for this (or remind yourself from this Year 1 blogpost.) Vertical integration is when one conglomerate owns different companies in the same chain of production. (Syco Records and Sony) 3) What is horizontal integration? (See link above for help again!) Horizontal integration is when one company buys other companies at the same level of distribution. (Simon Cowell and Sony) 4) How has technological convergence changed the way audiences consume music videos? It has changed the way audience consume music videos as they are now available everywhere on any digital platform ...

Introduction to Music Video: Blog tasks

1) What are the key conventions of music video? Music videos typically feature:fast paced editing, different camerawork, actors, performance elements. Can also feature visual effects as well as intertextuality   Music videos are designed as a promotional device to sell artists music and help the audience want to go to their concerts. 2) What is intertextuality? Intertextuality is when one media text references another media text – through genre, conventions, mise-en-scene or specific cultural references. -Music videos often use intertextual references – often to classic films but also to television, popular culture, news, videogames or even other music videos. 3) When did music videos first become a major part of the music industry? - In the 1980s and 1990s big budgets were spent on producing innovative and creative music videos such as Michael Jackson’s Thriller that had a film narrative, a well known director and featured intertextuality (horror films) 4) What l...

The Times case study

Language 1) What is the main story on the front cover of the Times CSP edition (5 May 2018) and why does it appeal to Times readers? The main story on the front cover is about politics, the failure of Corbyn and how hes anti jew.This appeals to times readers as it highlights the labour party as not serious as they are supporting the Tories and want them to win in very election.  2) What are the main stories on the inside pages of the Times CSP edition (5 May 2018)? List the headlines here. -The main stories on the inside pages are: -"Kay Burley- Don't mess with me " -"40 best country house hotels" -"MPs call for inquest as Corbyn fails election test" 3) What is the balance on the Times front page between images, headlines and text? How does this contrast with The Mirror? The headline for THE DAILY MIRROR is in san serif whereas The TIMES is in serif which suggests how THE TIMES is more traditional and more authoritative than the mirror. THE M...

December PPE Paper 2: Learner Response

1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). The grade boundaries are here if you are wondering how close you are to the next grade up. WWW: -Very solid understanding of the social, historical and cultural; contexts of CSP's EBI: -Read the question carefully and highlight key words that the question is asking you to analyse. Then apply media theories / terminology in your analysis. 2) On a scale of 1-10 (1 = low, 10 = high), how much revision and preparation did you do for the December PPEs? 3 3) Use the mark scheme for this assessment to identify three points you could have made in any of the questions in Section A (Television). Look for the indicative content in the mark scheme - these are the suggested answers from AQA. Narrative is driven by conflict. The brief first shot showing April being attacked by the alien king grabs the audience’s attention by establishing a conflict between two op...

Blog tasks: Daily Mirror case study

Language 1) Write the definition of the following key language for newspaper front pages: Masthead:  The title block of the newspaper   Incentive:  special offer/voucher etc Pug: Something to catch the readers eye Splash Head: The lead story Slogan: Sums of ethos of newspaper Dateline: The date the newspaper was published Kicker: Story at top of paper to draw interest  in content  Byline:  Gives the name of the article writer  Standfirst:  Introductory paragraph usually in bold 2) How much does a copy of the Daily Mirror cost? The daily mirror costs £1.20 3) What are the main stories on the CSP edition of the Daily Mirror (see above)? -Megan M/arkle's Dad will walk her down the isle - Kev from Corination street is held by cops over assault 4) Why is the choice of news story on the CSP front page typical of a tabloid newspaper? Tabloids tend to be easier to read, shorter articles and include more photographs.  They repo...

'Zoella CSP case study'

Language 1) Who is Zoella and why is she famous?  How many subscribers does Zoella's YouTube channel have currently?  Zoella is  YouTube vlogger and is famous for the videos and content that she puts out for her fans to see. Currently she is subbed at 11.6 million 2) What is convergence? Convergence is when two or more media types meet in one. 3)  What are Zoella's videos about? Find  five  video titles and write them here: They mainly consist of beauty videos (hair and makeup), challenges with friends, cooking and general advice: Best Friend Does My ASOS Shop  My Travel Anxiety Tip Brother Does My Makeup (Shock Edition)  Best of Beauty 2017 Huge American Haul (Ulta Beauty, Bath & BodyWorks, Glossier & Duane Reade) 4)  What are the codes and conventions of vlogging videos? text on screen  props outakes jumpcuts  collaborations quirky background music casual clothing homely setting 5) How does Zoel...